As a local, you’ve probably accepted the obstacles, when you're roaming around the city. You know how to circumvent the traps. And you have a lot of tools, so the gaps in the journey don’t bother you. To a visitor, a stranger in the city, every encounter is a first. He’s never seen a Pin machine, a OV Chip Kaart check-in pole, a Dutch Public Transport schedule. And that’s just the first twenty minutes in the country.
We took a long look, with virgin-eyes, and managed to make a visitor’s journey full circle: with connectivity, bringing beautiful museum and restaurant content, and enabling a smart and enriching experience. A great offering for tourists in cities, that’s easy and pleasant.
Everyone we spoke to, as well as a lot of travel experts are convinced that the seamless trip is upon us. From consumers to our partners, they actively want to participate. Now the challenge is how it will materialize.